Discover SEO Writing Tips & Best Techniques
Are you a writer of content? Make your content more appealing for SEO by following these 10 suggestions by Titan Growth.
Image credit by Muhammad Asif
It's not a fact the fact that SEO and content are closely linked.
In the end, without SEO, your website could get hidden somewhere on page 50 of search results and we know that the traffic to these pages isn't acceptable. In the same way, your page one ranking is only a small benefit in the event that your content's post-click quality is shoddy. So, a positive connection between SEO and high-quality content is vital! Here are 10 ways for writing SEO-friendly content to help your content stand out and boost your SEO efforts simultaneously.
SEO Writing Tips to Make Your Content Go Further
1. First, write for your audience.
This SEO tip for writing content is the top one because of reasons. It's simple enough but a lot of companies write content for the wrong motives. Create content that appeals to the needs of your target audience or responds to their questions. All posts do not have to be focused on your service or product however, they all must be relevant to the industry. Your company can establish itself by being an industry expert within your field by creating SEO-friendly content that is engaging and informative. Do better than the competition.
2. All this will be under one under one
Earn the recognition and visitors your site deserves by maintaining your original content under your domain name. This means that if you own your own blog, you can opt out of hosting it with WordPress as well as Blogger and host your blog as a subfolder under your website (ie: www.example.com/blog ). Every time you have the chance to display other types of original content, such as whitepapers, infographics, or videos be sure to integrate them on your site as well and then share them from there.
3. Create headlines that are powerful
You only have a short amount of text that can make an enormous impression. Don't underestimate the impact of a compelling headline for SEO! Create headlines that are concise engaging, informative and include powerful keywords. In addition to having a good headline, ensure that the meta description is engaging and elaborate on the subject matter that you have chosen for your piece. Be aware that your meta description will appears in results of a search Make sure that they count!
4. Use keyword-rich phrases
Utilize relevant, keyword-rich words in the headlines and throughout your text to let your readers as well as Google search engine know about what the content is about. Be aware that overuse of keywords won't just make your readers uncomfortable, but could also result in penalty penalties to search engines for keyword overloading. Utilize keywords with caution and sparingly while maintaining the natural look of your blog. Additionally, if you use keywords throughout your article, make use of blog tags by using some relevant keywords in every blog post. The majority of general blogs come with tagging features already built into.
5. Create your posts
The content of your blog might be fantastic, but it is easily lost when it is not organized and inefficient style. Separating your content into smaller sections with headlines allows for a quick read that keeps your readers interested. To make your content search engine friendly the back-end structure is crucial as well. Making sure you use the proper tag structure when labeling the headlines (H1 as for title, H2 to indicate subtitles) is crucial to keep an orderly article.
6. Incorporate images
Your posts should be bursting with pictures! People are visually inclined. By adding images to your blog post can create an impression. Have you got a Pinterest account? Apart from the promotion of your blog across other social media platforms images, blog posts that contain images can be pinnable as a way to drive visitors to your site.
7. Propel content using social media
The social media is an effective tool that can to increase the visibility of your content and encourage sharing. Share each blog post on social media platforms and on forums, with compelling descriptions and calls-to-action. Because the strength of social media is on sharing content, it's essential to include buttons for sharing on all of your blog articles. If you're looking to take greater control over the way your links show up when shared, then implementing Twitter cards for Twitter as well as Open Graph for Facebook (technical) could provide your shared links with an increase in visibility and improve your click-through rates.
8. Implement Google Authorship
Google Authorship is a quick and simple method to link your content to a specific author. All you need is the Google+ account. This means that your content will appear as rich snippets within the results of searches, with the photo of the author as well as the article's title. Google Authorship is an excellent way to promote your advertising your personal brand, but will also boost the percentage of people who click on your content. When you're an Author find out how to setup Authorship for your website.
9. Encourage natural link building
Link development has evolved a great deal from the time of link farms and purchase of links however, links remain an important ranking factor in SEO. Linking to your own content or your site in your blog post gives you a link back to your site in the event that your post is picked-up by another website. If you're inventive with other kinds of content, such as infographics or videos, including an embed code to your website helps encourage sharing content and provides a link back to the source. Making SEO-friendly content can improve the shareability of your content and also the chance for other web sites to link to it, therefore ensure that your content is high-quality!
10. Keep track of your activities
Keep up-to-date with your SEO-friendly content by keeping track of your efforts. Google Analytics is an easy and cost-free method of tracking your page views as well as the time you spend on a webpage. Examine things like your bounce rates and time on the site to understand the way that visitors interact with your site after having landed on your page. If you notice a significant decrease in both, in addition to an average of a small amount of time on your page, it's an indicator that it's possible that your material was not pertinent to what users wanted or even less appealing to them in any way. Additionally, look at the amount of interactions on social media (shares and likes ) to determine the popularity of your content. Simply looking through these basic statistics will give you an idea of what content items are popular and well-liked to ensure that you will be able to replicate the same type of content down way.
SEO and content writing are essential pieces of the puzzle. It's crucial to implement quality strategies for both in order to boost user engagement and traffic to your site. If you have any queries regarding SEO, content, or how they function please email us to learn more SEO writing advice!